To all Wine Road wineries –
Even if you do not participate in Barrel Tasting, join us and learn some new event planning strategies and “best practices”.
January 24th 8:30-10:30am
Best Western Dry Creek Inn
RSVP here use password; WineRoad
Barrel Tasting is a MUST do event for many of our member wineries.
Others have tried and simply had one problem after another, with few sales to justify participation.
If it’s not working for you, or if you’d like it to be even better – this is the seminar for you. Learn from your peers, get ideas you can implement this year. Plan ahead to make it a successful event.
At this seminar, 4 of our winery members will share their best practices. You’ll learn why Barrel Tasting is a must do at their wineries.
– Devin Ruddick from Hook & Ladder Winery
– Dominic Foppoli from Christopher Creek Winery
– Julie Pedroncelli St. John from Pedroncelli Winery
– Thomas Debiase from Foley Family Wines
They will share their “best practices” for setting up their cellar, encouraging wine sales for both current vintages and “futures”. How they manage “futures” sales, seperate the buyers from the tasters, increase their sales and keep traffic flowing throughout the cellar and tasting room. What offers do they make to encourge sales and what do they do for their returing futures buyers. BRING your questions.
Password – wineroad