THE OTHER SIDE OF THE WINE ROAD—GIVING BACK TO OUR COMMUNITY
The Wine Road and its members have always been important supporters of local charitable organizations. Whether it’s donating wine, tours, dinners and gift items or pouring at charitable events and raising money, we’ve always been there to help our local non-profits.
During our fun filled 40th anniversary year, we made a point of partnering with a variety of local non-profits for each of our celebratory events. We RAISED a TOTAL of $100,000!!!
Art of Oak – Benefitting Luther Burbank Center for the Arts, Children’s Art Programs
We worked with 40 local artists take a used wine barrel and turn it into art, which will be sold, with all proceeds to the Luther Burbank Center. Many barrels have already sold. All barrels are on display at various locations. More Details Here
A gala event at Soda Rock Winery
$40,000 TOTAL – $20,000 RAISED for EACH!!
40 Years o f Cheers! – Benefitting Becoming Independent
A family friendly festival in Healdsburg to be held July 23. Music, art, kids craft tent, local artists, museum and Wine Library display all FREE. Wine tasting for a fee – going directly to Becoming Independent.
For the past 9 years Wine Road has donated $1 from every ticket sold for Wine & Food Affair, Winter WINEland and Barrel Tasting to the Redwood Empire Food Bank. This has now added up to over $300,000. We will continue this $1 per ticket donation throughout 2016.
In addition we have collected wine donation to create 4, 40-bottle wine cellars, which the Redwood Empire Food Bank will raffle off. You may purchase tickets from a food Bank volunteer at any of our annual events.
In addition, the Wine Road donated $6000 in high school scholarships and in-kind donations of event tickets and cookbooks to more than 50 organizations for fundraising and raffles, valued at about $5000.
Redwood Empire Food Bank
Since 2005, the Wine Road has partnered with the Redwood Empire Food Bank, donating a portion of ticket sales from our events. From 2005 through 2017, we’ve collected over $350,000 for the Food Bank. That money helps feed struggling people whose next meal might be days away without support from the Redwood Empire Food Bank.
Wine Road donates one dollar from every ticket sold during our three annual events (Wine & Food Affair, Winter WINEland and Barrel Tasting). Plus, we donate one dollar from every Ticket to the Wine Road and all the Barrel Tasting ticket sales for designated drivers. As we continue our partnership with the Redwood Empire Food Bank, we hope you’ll continue to do your part by attending our annual events and purchasing your Ticket to the Wine Road throughout the year.
If you’d like to donate directly to the Redwood Empire Food Bank, click here to open their secured donation page.
Spreading It Around
In addition to our partnership with the Food Bank, Wine Road donates to 80–100 different non-profits annually. Donations include Wine Road event tickets, Wine Road cookbooks and other Wine Road items. This typically adds up to more than $10,000 annually. This total does not include the thousands of dollars in wine, tours, dinners, lodging and more that our members donate each year to numerous charities, locally and nationally.
Here are a few non-profits that Wine Road supports year after year:
- American Cancer Society – Relay for Life: Wine Road has been a sponsor since 2005
- Senior Advocacy Services: Wine Road has organized its members to pour and donate auction items at the Senior Advocacy’s annual fundraising event from 1988-2014
- Sonoma County Museum
- Sonoma County Parks Department
- Arts Council of Sonoma County
- Santa Rosa Junior College – Wine Studies Dept
- Sonoma State University – Wine Business Institute
In March 2013, several Wine Road members flew to Seattle to pour their wines and donate auction items to raise money for Washington’s Northwest Harvest, a statewide food bank. The wine tasting and auction raised $17,000. Northwest Harvest and the Wine Road were thrilled with the funds raised, and we hope to hold similar events in other cities in the future. For these events, Wine Road member wineries pay their own airfare, lodging and ground transportation, plus generously donate plenty of wine and staff time.
In February 2014 we hit the road again with tasting events in Phoenix, Tuscon and Seattle, working with a different non-profit in each city. For each event the ticket sales and silent auction proceeds went directly to the non-profit. This was a total of just over $24,000 for the three events. Phoenix – ASPCA, Tuscon – Habitat for Humanity and Seattle – Northwest Harvest Food Bank.
Thanks for Your Support
Wine Road and its members are able to give back to our community because you support us by attending our events and visiting us throughout the year. Because of you we are able to share with others, and we just want to say “Thank you!”