WFA Update – August 21, 2020

Beth Costa on Jan 11, 2022

Wine & Food Affair Update

August 21 2020 | 9:00am

Remote, California

In Attendance

☒   Beth Costa (Wine Road)

☒   John Viszlay (Viszlay Vineyards)

☒   Devin Ruddick. (Hook & Ladder Winery)

☒   Lillian Fechter. (Francis Ford Coppola Winery)

☐   Danny Christensen. (Geyserville Inn)

☒   Joe Foppoli (Christopher Creek)

☒   Julia Lander. (Moshin Vineyards)

☐   Chris Lynch. (Mutt Lynch Winery

☒   Oded.Shakked. (Longboard Vineyards)

☒   Jack Seifrick. (Cast Wines)

☒   Stephanie Wycoff. (Seghesio Family Vineyards)

☐   Katie Ambrosi. (Wilson Artisan Wines)

☒   Aaron Krug  (Best Westen Dry Creek Inn)

☐   Open Board Position


Only collect wine from wineries, once orders have been placed.

Called Ups for shipping rates.

Online sales need to stop October 28th.

Wineries need to fill in template & print.

Wineries to create Facebook Live during specific time.

To encourage out of state purchases, Wine Stimulus idea! New Mexico wines did it.

All goes through shopping cart on website. Consumer would be $10 cheques and need to redeem for wine at any participating wineries for $20.00. Must have minimum purchase.

Add time limit

Difficult to track between wineries.

Pickup cases at wine roads.

Include collateral for all the cases from wineries.

Can purchase multiple “bucks” to combine shipping

Agreed : $100 minimum shipping on $20 shipping

Special ABC permit allows us to ship within California, but can’t ship outside of California. “Bucks” will be available for mixed cases.

Everyone will follow some template for reciepes


Posted by Beth Costa